Use THIS Hack To Find High Converting Creative Ideas

How can you create converting content?

‍It all starts with inspiration!
Converting creative ideas can take a lot of work, a lot of failed attempts, and money.

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Following brands and influencers that have a large community on TikTok, as well as similar products and target audiences as you, can make you feel inspired for your brand’s creatives.

Here are a couple of videos that our team at Play Vertical has created for our clients TikTok brand pages:

“TikTok’s unique selling point is the short entertaining video trends it helps launch and scale. Most TikTok videos are close to 15 seconds long, although you can now create videos lasting up to one minute.”

said House of Marketers in this article.

The key tip here is to keep an eye on the organic content that is currently thriving on TikTok.

Creativity equals converting ads?

‍This type of content, in turn, is likely to be a good indicator that they are doing well with TikTok ads, as well as Facebook and Instagram ads.

Stephan Vogel said in an article for Harvard Business Review

“Nothing is more efficient than creative advertising. Creative advertising is more memorable, longer lasting, works with less media spending, and builds a fan community…faster.

Are TikTok ads worth it?

A report from Hootsuite Digital shows us how much an advertising campaign on TikTok can create awareness for your brand.

“TikTok’s reach is highest for Gen Z users, reaching 25% of female users aged 18-24 and 17.9% of males.

Reach varies by country: a TikTok ad can potentially reach 50.3% of adults in the United States, or 130,962,500 people.”